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2020-21
ELIXIR
The Marketing Society SBSC initiated its journey of fests with its first-ever Flagship Event- Elixir '21. The fest was organized in the form of a dyad in the month of April.
Encapsulated with events varying from outlining a yielding marketing plan, to succeeding the opponents through love for their favourite tv show, and handling a real-world marketing crisis; these events were bound to challenge the participants in every way possible.
The fest was engineered in a strategically-prosperous way, and proved to be triumphant, giving out a strong start to the grand voyage of this newly born society.
The fest featured 3 different events, each built and laid out like a marathon of contemplation and analysis. These events were held under the moderation of reverend judges like:
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Mr. Archit Kaushik
He is an ex-DU student, is currently working as the Assistant Vice President, Marketing at Vahdam Teas, USA
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Mr. Apoorv K.
He is currently working in Powertrain Purchasing at Volkswagen of America, Inc.
![1569127792374.jpeg](https://static.wixstatic.com/media/b4b7b6_0e90c6104ae649ababfa099b0e592a7a~mv2.jpeg/v1/fill/w_204,h_204,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/1569127792374.jpeg)
Mr. Santosh Kumar
He is currently the COO of Goquest Media Ventures with 19 years of corporate and entrepreneurial experience
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Pitch Please
The participants had to find the solutions to rather smaller challenges, yet the ones rendered them perplexed. The production of the best pitches got all the corporate skills at hand is expected to hold here in the University of Delhi.
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Ad-Mad
The perfect battleground to get one’s content-connoisseur personality handy. If the applicants had really what it takes to crown themselves as real binge watchers, this was the judgment day.
![WhatsApp Image 2022-10-08 at 8.53.56 PM.jpeg](https://static.wixstatic.com/media/b4b7b6_aa25ee1d07b94448a283bd77ef8fc8a5~mv2.jpeg/v1/fill/w_489,h_306,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/b4b7b6_aa25ee1d07b94448a283bd77ef8fc8a5~mv2.jpeg)
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![WhatsApp Image 2022-10-08 at 9.09.50 PM.jpg](https://static.wixstatic.com/media/b4b7b6_5dc04fb7bcc945c58873e8ff26880c0d~mv2.jpg/v1/fill/w_488,h_274,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/b4b7b6_5dc04fb7bcc945c58873e8ff26880c0d~mv2.jpg)
Marketing Mishap
A set of controversially-laden scenarios to give the gladiators a gist of what it takes to operate under some of the leading PR teams in the Megaverse of Corporates.